Next step

Website brief vs launch checklist

This page helps decide whether the next useful step is to gather the brief details or to prepare the launch checks that keep the release clean.

Use it when the project still needs direction: business goals, services, pages, languages, proof, and the audience you want to reach.

Use it when the site structure already exists and the team needs a final QA path for speed, SEO, forms, and launch readiness.

The brief sets the direction. The launch checklist protects the release and makes sure the live site is ready.

Send the current site or the project notes, plus any proof assets, launch dates, and limits on what can be shown publicly.

Do not invent launch readiness, SEO status, or final content. The point is to pick the next real step, not to guess.

FAQ

Questions worth answering before the build.

Which comes first?

If the structure is still unclear, start with the brief. If the site is built, start with the launch checklist.

Can this be used before launch?

Yes. The launch checklist is especially useful when the build is close and needs a final quality pass.

Does the brief replace the launch checklist?

No. The brief defines what should be built. The launch checklist defines what must be true before the site goes live.

What happens after this page?

The next step is usually the proof checklist, review page, or the main service page that should carry the decision forward.

What comes next

Review the site before deciding what to build next

Start with what needs to be built

Prepare real proof for the site

See how one proof asset looks when it is ready to show

Connect work previews and proof into credible pages

Make sure the site is ready before publishing

Contact

Send the business type, current site if there is one, and deadline. We will reply with a clear direction.